Data is at the heart of everything we do. It is the underpinning of every successful brand and the lack of it is the undoing of every unsuccessful one. We acquire data in many different ways, but by far one of the most efficient methods is through email marketing and eCRM. It allows brands to build a detailed picture of consumer response and build highly personalized communications based around interests and behavior.
Keeping your brand at the front of the consumer’s mind at all time, we use our robust and proven broadcast system which provides a fully managed reporting and eCRM tracking solution, integrated with Google Analytics. Email complements any ecommerce strategy beautifully. Second only to SEO, email marketing provides the highest return on investment of all online marketing channels. Far and away one of the most cost-effective, it is a hugely successful customer acquisition, conversion and retention tool.